Satisfaction with martech stacks varies by company size

MarTechCharts
MarTechCharts

MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals.

Marketers appear to be generally satisfied with their martech tool stacks, according to MarTech’s 2025 State of Your Stack Survey report, but the level of satisfaction varies by company size.

Marketers and marketing ops professionals at mid-size companies were most likely to express satisfaction with their stacks, according to the survey, with 55% saying they were satisfied.

Smaller companies, which often struggle with budget and resource limitations were most likely to express dissatisfaction with their martech stack.

Marketers and marketing operations professionals at large companies were most likely to give a neutral response to the question.

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