artificial intelligence – Page 4

Agentic AI Gets Real: Use Cases Marketers Can Deploy Now

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From audience building to lead qualification, these agents are here to work — but they need training wheels. Continue reading…

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Contentsquare to Acquire Loris AI for Conversation Analytics

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Digital analytics provider expands capabilities to connect web interactions with AI-powered customer conversations. Continue reading…

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Optimizely Launches GEO-Ready CMS for AI Search Visibility

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Digital experience platform provider introduces content management system features designed to optimize website visibility for AI-powered search engines. Continue reading…

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Why Scalable Customer Journeys Are the New Growth Imperative

ai, artificial intelligence, automation, customer churn, customer experience, customer journey, customer journey mapping, journey mapping, marketing strategies, Million byte, personalization

Marketers are scaling beyond welcome emails. Here’s how AI powers the entire customer journey—onboarding to renewal, and everything in between. Continue reading…

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HubSpot Launches First CRM Connector for Anthropics Claude

ai, artificial intelligence, claude, crm, customer experience, customer relationship management, digital experience, HubSpot, llm, Marketing automation, Million byte, news, ngrv

HubSpot introduces integration that brings customer data context to Claude AI, enabling personalized insights and visualizations within existing workflows. Continue reading…

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The Cloud-Based Call Center Boom: Features, Benefits and Top Solutions

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Cloud-based call centers offer more than just VoIP. Explore key features, industry use cases and what sets top platforms apart. Continue reading…

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Prompt Engineering and Its Vital Role in AI-Driven Marketing

artificial intelligence, artificial intelligence in marketing, chatbots, chatgpt, digital experience, digital marketing, generative ai, google bard, large language models, Million byte

Chatbots don’t meet users’ every whim; parsing value is like using a secret decoder ring, where strategic prompt engineering is needed. Continue reading…

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