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CMO Circle: The Real Cost of Marketing on a Shoestring Budget

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Marketing exec Peggy Studer offers advice on making the most of budget cuts, leading teams through uncertainty and the skills CMOs need today to thrive. Continue reading… Go to Source Author:

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The Real Cost of DEI Rollbacks in Customer Experience Strategy

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From missed revenue targets to loyalty erosion, CMOs must weigh brand values against political pressure. Continue reading…

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Tariffs Are Rising. So Should Your CMO IQ.

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From predictive models to scenario-based planning, these analytics tactics help CMOs justify spend and protect customer experience. Continue reading…

Tariffs Are Rising. So Should Your CMO IQ. Read More »

Your Marketing Strategy Isn’t Broken — It’s Bloated

chief marketing officer, cmo, cmos, customer experience, customer support, digital marketing, marketing operations, marketing strategy, Million byte

Marketing leaders don’t need more initiatives. They need ruthless clarity on what drives impact — and the conviction to cut what doesn’t. Continue reading…

Your Marketing Strategy Isn’t Broken — It’s Bloated Read More »