Funnels Celebrate Purchases. Flywheels Celebrate Customers.
One counts conversions. The other compounds loyalty, advocacy and LTV. Continue reading… Go to Source Author:
Funnels Celebrate Purchases. Flywheels Celebrate Customers. Read More »
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One counts conversions. The other compounds loyalty, advocacy and LTV. Continue reading… Go to Source Author:
Funnels Celebrate Purchases. Flywheels Celebrate Customers. Read More »
Likes, clicks and reach look good in reports. Repeat purchases keep the lights on. Continue reading… Go to Source Author:
Customer Acquisition Makes You Famous. Customer Retention Makes Money Read More »
New statistics from more than 300,000 CX leaders reveal Americans want frictionless, data-driven personalization — and now leaders must deliver. Continue reading… Go to Source Author:
Personalization Nation: How CX Leaders in the US Define Success Read More »
The gym giant refutes FTC charges of unfair cancellation practices, calling the allegations “without merit.” Continue reading… Go to Source Author:
FTC Sues LA Fitness Over Membership Cancellation Barriers Read More »
Katrina Fine explains how Hyatt balances global consistency with local flair to create memorable guest experiences. Continue reading… Go to Source Author:
Hyatt’s CX Strategy: Where Standards Meet Personalization Read More »
Consumer rage, complaint behavior and AI adoption look very different in the U.S. and Japan—offering sharp lessons for CX leaders. Continue reading… Go to Source Author:
Tale of Two Countries: US vs. Japan in Customer Experience and AI Read More »
It’s time to shift focus from vanity scores to momentum, trust and organizational coherence. Continue reading… Go to Source Author:
Why Your Customer Experience Metrics Miss the Boat Read More »
MIT research shows AI changes how we think. In CX, that’s a power leaders must wield with care. Continue reading… Go to Source Author:
Cognitive Debt in CX: How AI May Be Quietly Steering Your Customers Read More »
The ACE Rule transforms every employee into a chief of experience—turning data into empathetic, real-time customer action. Continue reading… Go to Source Author:
The ACE Rule: Empowering Every Employee as Acting Chief of Experience Read More »
Most CMOs see CX as vital, but few achieve it; success requires richer customer insights, journey-driven design and a culture that embeds customer-centricity. Continue reading… Go to Source Author:
Back to Basics: 3 Foundational Capabilities for CX Success Read More »