MarTech Conference

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Amazon, NASDAQ, and Verizon are attending MarTech this week for free. Are you?

customer experience, MarTech Conference, Million byte

No company can exist without marketing. And modern marketing cannot exist without data and AI. That’s why thousands of marketers from some of the world’s most iconic brands – from Amazon to American Express, Barnes & Noble to Boeing, Vanguard to Verizon – are attending the MarTech Conference, online TOMORROW, September 17, for free. Join […]

Amazon, NASDAQ, and Verizon are attending MarTech this week for free. Are you? Read More »

Marketing, marketing ops and IT collaborating.

Breaking down silos to deliver AI-driven marketing at scale

Marketing artificial intelligence (AI), MarTech Conference, Million byte

AI is quickly becoming a cornerstone of modern marketing, but deploying it effectively requires more than just the right tools.  Delivering AI-driven insights and customer experiences at scale depends on alignment across your tech stack, people and processes. Without it, even the most advanced solutions can fail. Cross-functional collaboration is a strong starting point, but

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A marketer looking for data in their martech tools.

Turn your scattered data into actionable insights

Marketing technology, MarTech Conference, Million byte

Marketers have no lack of data — but much of it sits scattered, siloed and underused across their organizations. From CRM records to transactional histories to website behaviors, valuable insights are hiding in plain sight.  The challenge isn’t access; it’s organization, integration and activation. MarTech’s 2025 State of Your Stack Survey underscores the problem. Nearly

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Laying the groundwork for smarter, AI-driven marketing

Marketing artificial intelligence (AI), MarTech Conference, Million byte

The move from static, rules-based campaigns to AI-driven decisioning is as significant as the earlier shift from batch email blasts to real-time personalization.  Modern AI and machine learning models can now analyze trillions of signals — from behaviors and preferences to context — in just milliseconds, surfacing the best action for each customer. The result

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What should sit at the center of your martech stack in the age of AI?

Marketing technology, MarTech Conference, Million byte

As data and AI become the dominant forces in marketing, the real question is no longer if your martech stack matters, but what belongs at its center.  The tools and platforms marketers choose today will determine whether their organizations are ready to compete in an AI-driven future. The martech ecosystem has never been larger —

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Amazon, NASDAQ, and Verizon are attending MarTech for free. Are you?

customer experience, MarTech Conference, Million byte

No company can exist without marketing. And modern marketing cannot exist without data and AI. That’s why thousands of marketers from some of the world’s most iconic brands – from Amazon to American Express, Barnes & Noble to Boeing, Vanguard to Verizon – are attending the MarTech Conference, online September 17, for free. Join them

Amazon, NASDAQ, and Verizon are attending MarTech for free. Are you? Read More »

How do you plan to activate insights in the AI era?

customer experience, MarTech Conference, Million byte

Marketers today aren’t just swimming in data — they’re besieged by it. Every campaign, click and customer touchpoint continuously generates insight.  But this data only matters when it’s activated. That requires systems to ingest, analyze, orchestrate and act on it successfully. Far too often, data remains siloed, fragmented or trapped in disconnected tools, leaving businesses

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Why compliance can’t be an afterthought in the AI age

Marketing privacy, MarTech Conference, Million byte

Marketers are racing to harness the power of AI to deliver deeper insights and more personalized customer experiences. But there’s a catch: AI is only as good as the data you give it.  In today’s privacy-first world — where regulations are tightening and third-party cookies are vanishing — obtaining, storing and using customer data responsibly

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Your AI-driven strategy starts here.

customer experience, MarTech Conference, Million byte

The rules of marketing are being rewritten by AI, data, and the customers you serve. To turn that potential into performance, your organization needs alignment across people, processes, and platforms. That’s why we’re opening the all-new MarTech – online September 17 – with a high-impact conversation designed to help you Align cross-functional teams around shared

Your AI-driven strategy starts here. Read More »