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In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. As AI continues to reshape marketing workflows, the power isn’t just in individual tools — but in how these tools can collaborate. That’s […]
What is the Agent2Agent protocol and why should marketers care? Read More »
In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: Can I get an overview of the top attribution models used in marketing today? Attribution models help marketers understand how different
Your quick guide to marketing attribution models Read More »
In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: What should we expect from social commerce during the 2025 holiday shopping season? In 2024, social commerce moved decisively into the mainstream.
What to expect from social commerce during the upcoming holiday shopping season Read More »
Before you know it, the holiday shopping season will be here and they do every year, ecommerce marketers will face both opportunities and challenges. To excel, leveraging the right martech stack is crucial. Here’s an overview of the five most popular martech application categories indispensable for ecommerce marketers aiming to boost revenue during this critical
5 essential applications ecommerce marketers need to succeed for the holiday season Read More »
In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: What are some practical strategies for improving collaboration between marketing and IT? In today’s fast-paced business landscape, seamless collaboration between marketing and
5 practical strategies for better collaboration between marketing and IT Read More »
In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Replit is an online integrated development environment (IDE) that enables users to write, run and share code in various programming languages directly from
What is Replit, and how can marketing and marketing ops pros use it? Read More »