How You Can Orchestrate Goal-Driven Marketing
The evolution from gut instinct to intelligent automation. Continue reading… Go to Source Author:
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Tech Marketers Set the Pace as AI Leaders
New research uncovers how marketers in tech and startup companies are embracing AI and using it for many different marketing activities. Continue reading… Go to Source Author:
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Mainframe Modernization Without the Mayhem: How One Global Bank Cut Costs by 90% with Ververica
Legacy systems weren’t built for today’s demands, but banks don’t have the luxury of rip and replace. Learn how one bank solved this challenge with Ververica. Continue reading… Go to Source Author:
Reimagining the Contact Center With Smarter, Human-Centered Experiences
Contact centers are primary customer touchpoints. Learn how to empower the agents that can deliver great customer experiences. Continue reading… Go to Source Author:
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Scaling Global Travel with Local Precision: How Serko Scaled Its Global Travel Business with Webflow, HubSpot and N4
When Serko needed to consolidate multiple web properties into a unified, responsive experience, they turned to N4, Webflow and HubSpot for help. Continue reading… Go to Source Author:
Marketing’s New Imperative – Making Your Company Easy to Interact With
Why straightforward CX matters more than ever. Continue reading… Go to Source Author:
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Your Next CMS Decision Could Make or Break Your AI Strategy
AI starts with the right foundation. If your AI strategy is falling short, the issue may not be your tools; it might be your CMS. Continue reading… Go to Source Author:
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How Companies Make CX a Company-wide Priority By Removing Data Silos
It’s everyone’s job to deliver great customer experiences, but data siloes often get in the way. Learn how to remove data siloes across the organization. Continue reading… Go to Source Author:
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A Holistic Approach to Martech Modernization
Martech modernization is a goal for many organizations, but where to start? Paul Feldmann, SVP at Acxiom, offers some tips. Continue reading… Go to Source Author:
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How the Contact Center Experience Fits Into a Holistic CX Strategy
An in-depth discussion with Ricki Lang, VP at Quantum Metric, on how the customer experience can be improved with better contact center experiences. Continue reading… Go to Source Author:
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